I’m Cris. Today I shared a relaxed 45‑second welcome video across TikTok, X, and YouTube. No pitch — just who I am, why BrassGate exists, and an invitation to build something useful together.
A gentle plan to warm up your audience
This isn’t about hacks. It’s about showing up, helping, and earning trust a little each day. Here’s a simple structure you can copy.
1) Define one person and one outcome
- One person: Imagine a single client who’s overwhelmed and short on time.
- One outcome: Reduce friction today — fewer clicks, fewer doubts, fewer steps.
2) Set a sustainable cadence
- Three posts a week to start. Enough to learn, light enough to sustain.
- One format per day: Tip, Behind‑the‑Scenes, Question. Repeat weekly.
3) Use repeatable formats
- One Problem, One Fix: Name a common snag and give a single, clear step to move forward.
- Show Your Work: A peek at a draft, a dashboard, or a checklist you actually use.
- Office Hours Question: Ask one focused question your audience can answer in one line.
Seven‑day warm‑up (no links, just help)
- Day 1 — Welcome: Who you are, what BrassGate stands for, and how you intend to help.
- Day 2 — Micro‑win: Share a 3‑step checklist that saves time on a common task.
- Day 3 — Behind the scenes: A screenshot or sketch with one lesson you just learned.
- Day 4 — Question: “What’s the smallest change that would remove friction from your week?”
- Day 5 — Problem → Fix: Name a typical obstacle and a single step to reduce it.
- Day 6 — Story in one paragraph: A client‑like scenario (no names) and how you’d approach it.
- Day 7 — Recap: The three tips people liked most, and what you’ll try next.
Prompts you can copy
- “If you’re juggling [task] and keep getting stuck at [step], try this one change: [action].”
- “Today I learned [insight]. If you apply it, you’ll save about one decision per day.”
- “What would make [process] feel 20% lighter this week?”
- “Here’s the exact checklist I use for [repeatable task]. Steal it and adjust.”
Engagement, but human
- Reply by name and add one thoughtful question. Invite stories, not just emojis.
- Pin your intro so new people understand your focus in seconds.
- Close the loop: If someone tries a tip and reports back, surface their win (with permission).
Lightweight hygiene
- Bio clarity: Who you help and the core outcome you aim to deliver.
- Consistent cover/thumbnail: Recognizable, simple, and readable on mobile.
- Accessibility: Add captions to short videos and keep body text high‑contrast.
How we’ll measure
- Signals to watch: Replies, saves, and genuine questions.
- Signals to ignore early: Follower spikes or impressions without conversation.
- Learning loop: Each week, repeat what sparked replies; drop what didn’t.
Boundaries that keep this sustainable
- Time box: 30–45 minutes per posting day: 10 to write, 5 to post, 15–30 to engage.
- No perfection pass: Helpful beats polished. Post, learn, refine.
- Protect the mission: We’re here to help; anything that erodes trust doesn’t ship.
Today’s ask
Tell me what’s getting in your way right now. Name the snag in a sentence, and I’ll focus the next post on a practical fix. That’s the heart of BrassGate — care first, help next, learn together.
If this feels useful, follow along and share what you need most. The gate is open.
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